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Growth Verse

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Scaling a New Fertility and IVF Centre to Be #2 in Jharkhand

About

Healthcare

Scope

Market Research
Growth Strategy
Website Development
Digital Marketing
Content Creation

Industry

The Ranchi-based fertility and IVF centre was newly launched in 2023.

Their Challenges

  1. Creating brand awareness and demand in Jharkhand.

  2. Generating sufficient leads and ensuring conversions to sustain the business.

Our Solution

We successfully planned and executed data-driven online marketing campaigns on platforms like Meta and Google.

Step 1 - Digital Marketinge

We designed creatives and crafted communication to generate brand awareness and trust through posts on their social media pages.

Step 2 -Social Media Content

We streamlined their appointment booking process and also arranged in-house calling agents to follow up with leads and make efforts for conversions.

Step 3 -Lead Management

Our diverse team designed and developed their official website from scratch and ensured its optimization to create a good impression and drive conversions.

Step 4 -Website Development

Our Achievements
Real-World Impact

We scaled the monthly revenue tenfold over 12 months.

We made it the 2nd largest IVF centre in Jharkhand by revenue.

Our marketing reached about 20 lakh new users on the internet.

We marketed a total of 20 offline fertility camps for lead generation.

Projects

DARZATA

Natural cold-pressed soaps

THE COCONUT PEOPLE

Beauty products based on 100% Organic virgin coconut oil

THE HOUSE OF KEISHO

Customised luxury bags for women

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