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Choupette
children's designer clothes
Services
Marketing
Industry
Apparel
Purpose
Sales funnel optimization
ABOUT THE BRAND
Choupette, also known as Shupet, is a renowned children's designer clothing brand catering to ages 0 to 12 years old. Established over 14 years ago, Choupette has evolved into a trendsetting force within the children's fashion industry. With a keen eye for fashion trends and innovation, the brand consistently sets the bar high for children's apparel.
Scale the website purchases
1.
Get maximum ROI for the budget
2.
REQUIREMENTS
Choupette, a leading children's designer clothing brand, has garnered a strong presence and loyal customer base through its offline channels, including over 90 brand stores worldwide. It was doing great on offline mode and was looking to scale online sales through its website
SUMMARY
SOLUTIONS
We found the common interests and behaviors of our target audience and created test campaigns.
Tagreting
We ran campaigns with different creatives, where the product could be visualised in lifestyle use cases , to create need for the product
Creative testing
We regularly optimised various ad sets, placement and creatives and gradually scaled the budgets
Optimisation
After analyzing the brand's past campaigns, creatives, etc, we came up with a map of brand positioning, user persona, and their lifestyle
RESULTS
4X ROI
We were able to scale the campaigns to give 8X ROI on ad budget
3X Website sales
We were able to increase the website sales to 5X over 3 months
Let us create a visually stunning and responsive website for you!
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